Consumer Behaviour & Co-Creation
User Research Lead (Three o’clock)
I designed and structured online learning for professionals, researchers and students who want to learn more about the Water-Energy-Food Nexus in Africa, based on user research.
Where it started
The EU-funded Mr.Goodfish3.0
How I worked
I led the user research working with . Using the results, I structured learning modules and worked closely with designers on the creation of the OnePlanet Knowledge Hub.
To make expert knowledge accessible, I worked closely with graphic designers and produced a mix of learning materials: guides, videos and quizzes. I also coordinated the submissions of contributing experts and brought them together into one coherent offer.
What Changed
The project’s knowledge now lives in a single online hub that people can learn from, built together with the people it was meant to serve.
What this could mean for you
If you need to understand better ‘why’ people don’t take sustainable action despite good intentions, or are looking for someone to facilitate a co-creation workshop, I can help.